Stories & Storytelling for Sales Professionals
2 December 2020 Stories & Storytelling for Sales Professionals
A 2-hour Masterclass that will demonstrate how stories can help you on 10 December 2020: 9.30am - 11.30am. To register see link
- Build trust,
- Increase influence
- Simplify complex ideas
- Capture audience attention
- Strengthen social fabric of your team when working remotely
You will learn:
- What a story is and what it is not
- How stories impact the brain and how that helps us communicate more effectively
- The component parts of effective stories
- How stories help bridge gaps in communication
- The 4 stages of the story finding process
- Where to find stories (you have hundreds of them)
- How to create a story file
- How to collect, place, craft and edit stories
- The 5 + 1 stories Sales professionals must have.
